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Cosmetic Care


By: Mariko Takahashi & Charles De Wolf
Asahi  Shinbun, June 26, 2002

 

A story about a volunteer circle that engages in helping members of a senior citizens' society with cosmetics drew me to Sashiki-cho in Okinawa. There in the local civic center, four women, aged 79 to 88 sat on folding chairs, each facing a member of the Tampopo-kai (Dandelion Club). 
The volunteers first cleaned and wiped the skin with a lotion, then applied a cream. Each of their elderly women selected her own preferred color of rouge and lipstick. The lively chatter between the partners suggested quite a pleasant rapport. The women repeatedly looked at themselves in their hand-mirrors, obviously pleased at what they were seeing. 
Seven of the Tampopo-kai members, including Kazuko Shikiya, are professional  
``cosmetic care advisors.'' In the training class organized by the town, with the assistance of the Okinawa Cosmetic Care Association, they learned about basic make-up techniques, senior citizen psychology and health administration. 
The association was established at the end of the year 2000. Its director is Ikue Okuhira, who operates an esthetic salon. Having seen as a volunteer herself how much pleasure senior citizens were having with cosmetics, she decided to broaden the base by training advisors throughout the prefecture. 
``Cosmetics,'' she explains, ``are just a means to an end. What is really important as we fuss about with their skin is the communication, speaking and listening to them.'' 
Elderly men too apparently very much enjoy light massages and the tidying up of their appearance. 
There are other benefits as well. Researchers at Ryukyu University are among those pointing out that cosmetic care provides both prevention and therapy for dementia. 

Editorial writer Mariko Takahashi wrote this column, which first appeared in the May 22 edition of The Asahi Shimbun. Charles De Wolf is a professor at Keio University. (IHT/Asahi: June 26,2002) 


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